{"id":376,"date":"2020-01-08T11:57:47","date_gmt":"2020-01-08T11:57:47","guid":{"rendered":"https:\/\/streammarket.co.uk\/?page_id=376"},"modified":"2022-05-25T06:35:06","modified_gmt":"2022-05-25T06:35:06","slug":"phase-electrical-distributors-case-study-streammarket","status":"publish","type":"page","link":"https:\/\/streammarket.co.uk\/success-stories\/phase-electrical-distributors-case-study-streammarket\/","title":{"rendered":"Phase Electrical Distributors (B2B &#038; B2C)"},"content":{"rendered":"\r\n<div class=\"inner-container caseStudy-container\">\r\n<div class=\"caseSTudyMain content-wrapper\">\r\n<div class=\"section\">\r\n<div class=\"caseStudy\">\r\n<div class=\"full-quotes\">\r\n<div class=\"container\">\r\n<p><em>\u201c<\/em> Working with StreamMarket has improved our online business efficiency and cut down operational costs. We\u2019re delighted with the service and the results and looking forward to working with StreamMarket in other areas of the business \u00a0<em class=\"em-sec\" style=\"transform: rotate(180deg); display: inline-block;\">\u201c<\/em><\/p>\r\n<i>Ivan Hughes &#8211; Distribution &amp; eCommerce Manager at Electrical 2 Go<\/i><\/div>\r\n<\/div>\r\n<h3 class=\"text-red\">About<\/h3>\r\n<div class=\"full-sec\" style=\"background: #fff;\">\r\n<div class=\"container\">\r\n<div class=\"col-sm-6\">\r\n<p>Phase Electrical Distributors Limited (B2C &amp; B2B) are an independent wholesaler of electrical supplies and lighting. Established in 2002, located in Sussex, UK, their prices are incredibly competitive. Taking pride in being the electrical wholesaler &amp; distributor of choice for thousands of tradespeople throughout the South East of England.<\/p>\r\n<p>Electrical2go has been StreamMarket\u2019s client since February 2018.<\/p>\r\n<\/div>\r\n<div class=\"col-sm-6 portfolio-video\">\r\n<div class=\"video-frame\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/KuslvtAGYNE\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\r\n<\/div>\r\n<div class=\"visit-sp\"><strong><a class=\"a-website\" href=\"https:\/\/www.electrical2go.co.uk\/\" rel=\"nofollow\">Visit B2C website\u00a0<\/a>\u00a0\u00a0<a class=\"a-website\" href=\"https:\/\/www.phase-electrical.co.uk\/\" rel=\"nofollow\">Visit B2B website\u00a0<\/a><\/strong><\/div>\r\n<\/div>\r\n<\/div>\r\n<div class=\"full-sec\">\r\n<div class=\"container full-success\">\r\n<div class=\"col-sm-6 challenge-box\">\r\n<h3 class=\"text-red\">The Challenge<\/h3>\r\n<p>Electric2go were using various systems that weren\u2019t communicating efficiently with one another. This resulted in regular manual intervention to maintain system functionality. They were also looking to migrate to Magento 2 but weren\u2019t confident that their current provider could accomplish this. Expressing worries of low response times and lack of advice on industry standards.<\/p>\r\n<p>They needed a bespoke, easy to use system that would integrate with their internal processes efficiently. Providing a website experience that would attract new prospects as well as maintain their current base.<\/p>\r\n<h4 class=\"cbp-nttrigger\">Key Challenges<\/h4>\r\n<div class=\"list-block how-itworkul\">\r\n<ul>\r\n<li>Managing stock and orders from one central place<\/li>\r\n<li>Accommodating increases in traffic and sales<\/li>\r\n<li>Improve SEO Ranking<\/li>\r\n<li>Automatic printing and quicker packing functionality<\/li>\r\n<li>Linking eBay and Amazon accounts in the UK, Germany, France, Ireland, Australia &amp; US<\/li>\r\n<li>Transitioning to Magento 2<\/li>\r\n<li>Create a mobile and user-friendly website<\/li>\r\n<li>Working with a partner they can trust<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n<div class=\"col-sm-6 solution-box\">\r\n<h3 class=\"text-red\">The Solution<\/h3>\r\n<p><strong>As we do with all our clients, we reviewed their entire business operations<\/strong> with an <strong>in-depth business audit<\/strong>. We created a report that highlighted their weak points and strengths. After considering our findings, we proposed the best solution for their business. Foremost, a <strong>complete rebrand of their online store<\/strong>, transitioning and integrating them from Magento 1 to Magento 2. After their leading site was completed, we moved onto creating a <strong>user-friendly trade site<\/strong>, that encouraged professional buyers. Finally, but certainly not least, we <strong>integrated their online and physical<\/strong> <strong>stores<\/strong> to <strong>one central place<\/strong> to ensure better communication.<\/p>\r\n<p>The solution that we offered was one that allowed electrical2go to efficiently and simply <strong>manage all of their orders from one central location<\/strong>. They have, since working with StreamMarket, been able to <strong>reach their target customers<\/strong>, both existing and new, more efficiently through a <strong>user-friendly Magento 2 website<\/strong>.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<div class=\"full-sec\">\r\n<div class=\"container full-success\">\r\n<div class=\"col-sm-6 results-box\">\r\n<h3 class=\"text-red\">The Results<\/h3>\r\n<ul style=\"padding: 0 0 0 18px;\">\r\n<li style=\"list-style: disc;\"><strong>Efficiency of staff<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>Increase in sales &amp; better conversion from site traffic<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>ROI in 6 months<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>Opened up new marketplaces (eBay, Amazon)<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>Integration of internal systems<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>Launched B2C &amp; B2B user-friendly website.<\/strong><\/li>\r\n<\/ul>\r\n<p>This allowed Electric2go to efficiently and quickly manage all of their orders from one, central location. They have, since working with StreamMarket, gained confidence with their online business. Saving approximately \u00a3120k through automation and streamlining their internal process with a partner they can count on.<\/p>\r\n<\/div>\r\n<div class=\"col-sm-6 future-box\">\r\n<h3 class=\"text-red\">The Future<\/h3>\r\n<p>After successfully implementing the launch of their Magento 2 B2C &amp; B2B websites, Phase Electrical Distributors plan on continuing to work with StreamMarket to further plans to improve and integrate their physical nine stores into Magento 2 in 2021.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<h3 class=\"text-red\">Available Across all devices<\/h3>\r\n<div class=\"container\">\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" class=\"alignnone wp-image-639\" src=\"https:\/\/streammarket.co.uk\/wp-content\/uploads\/2020\/01\/new-devices-e2g-1024x516.png\" alt=\"PHASE ELECTRICAL DISTRIBUTORS\" width=\"1500\" height=\"755\" \/><\/figure>\r\n<\/div>\r\n<div class=\"container\">\r\n<div class=\"get-link\">\r\n<p><strong>We\u2019re always on hand to answer any burning questions you may have. <a href=\"\/get-in-touch\">Get in touch<\/a><\/strong><\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>\u201c Working with StreamMarket has improved our online business efficiency and cut down operational costs. We\u2019re delighted with the service and the results and looking forward to working with StreamMarket in other areas of the business \u00a0\u201c Ivan Hughes &#8211; Distribution &amp; eCommerce Manager at Electrical 2 Go [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5570,"parent":126,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-page.php","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Phase Electrical Distributors Case Study | StreamMarket<\/title>\n<meta name=\"description\" content=\"Electric2go had been facing various issues with their systems that interrupted efficient communication among them. 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