{"id":652,"date":"2020-01-16T05:35:00","date_gmt":"2020-01-16T05:35:00","guid":{"rendered":"https:\/\/streammarket.co.uk\/?page_id=652"},"modified":"2022-04-18T05:41:09","modified_gmt":"2022-04-18T05:41:09","slug":"hastings-fabric-company","status":"publish","type":"page","link":"https:\/\/streammarket.co.uk\/success-stories\/hastings-fabric-company\/","title":{"rendered":"Hastings Fabric Company"},"content":{"rendered":"\r\n<div class=\"inner-container caseStudy-container\">\r\n<div class=\"caseSTudyMain content-wrapper\">\r\n<div class=\"section\">\r\n<div class=\"caseStudy hastings-p\">\r\n<div class=\"full-quotes\">\r\n<div class=\"container\">\r\n<p><em>\u201c<\/em> We\u2019d be completely lost without StreamMarket. We\u2019ve got no experience working with websites or eCommerce, so their help has been invaluable<em class=\"em-sec\" style=\"transform: rotate(180deg); display: inline-block;\">\u201c<\/em><\/p>\r\n<i>Danny Cleaver &#8211; Founder &amp; Director at The Hastings Fabric Company<\/i><\/div>\r\n<\/div>\r\n<h3 class=\"text-red\">About<\/h3>\r\n<div class=\"full-sec\" style=\"background: #fff;\">\r\n<div class=\"container\">\r\n<div class=\"col-sm-6\">\r\n<p>Based in St Leonards, UK, the Hastings Fabric Company is a one stop for the interiors. Providing everything you need from designer fabrics, paints and wallpapers to luxurious home accessories. They also offer bespoke services across the United Kingdom and indeed across the World.<\/p>\r\n<p>Hastings Fabric Company have been StreamMarket\u2019s client since July 2019.<\/p>\r\n<\/div>\r\n<div class=\"col-sm-6 portfolio-video\">\r\n<div class=\"video-frame\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/VHWJ2_hNqtM\" width=\"1353\" height=\"761\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\r\n<\/div>\r\n<!-- <div class=\"visit-sp\"><strong><a class=\"a-website\" href=\"https:\/\/www.hastingsfabric.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visit the website&nbsp;<\/a><\/strong><\/div> --><\/div>\r\n<\/div>\r\n<div class=\"full-sec\">\r\n<div class=\"container full-success\">\r\n<div class=\"col-sm-6 challenge-box\">\r\n<h3 class=\"text-red\">The Challenge<\/h3>\r\n<p>Hastings already had an established sofa company but lacked online presence and needed help in creating their ambitious new concept; the Hastings Fabric Company.<\/p>\r\n<p>They needed a bespoke, user friendly website that effectively communicated with their internal systems as well as clearly defining their brand.<\/p>\r\n<h4 class=\"cbp-nttrigger\">Key Challenges<\/h4>\r\n<div class=\"list-block how-itworkul\">\r\n<ul>\r\n<li>Managing stock and orders from one central place<\/li>\r\n<li>Accommodating increases in traffic and sales<\/li>\r\n<li>Improve SEO Rankings<\/li>\r\n<li>Lack of online presence<\/li>\r\n<li>Limited reporting system, or account integration<\/li>\r\n<li>The website and the physical shop were not synchronised<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n<div class=\"col-sm-6 solution-box\">\r\n<h3 class=\"text-red\">The Solution<\/h3>\r\n<p>From the first meeting with Hastings, Gursaant knew exactly what they needed. The most important part of their new eCommerce solution was having a fully integrated system where orders, stock and accounts can be managed in one central place. Not being familiar with the eCommerce industry, StreamMarket maintained open communication and advised on the best route to having a successful new web store.<\/p>\r\n<p>They have, since working with StreamMarket, been able to reach their online customers more effectively through their new user-friendly website.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<div class=\"full-sec\">\r\n<div class=\"container full-success\">\r\n<div class=\"col-sm-6 results-box\">\r\n<h3 class=\"text-red\">The Results<\/h3>\r\n<ul style=\"padding-top: 20px;\">\r\n<li style=\"list-style: disc;\"><strong>Operations are now running efficiently<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>Ability to expand internationally<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>Increase sales &amp; conversion rate from site traffic<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>RIO in 3 months<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>300% increase in turnover in 5 years<\/strong><\/li>\r\n<li style=\"list-style: disc;\"><strong>A mobile-friendly website for the modern buyer<\/strong><\/li>\r\n<\/ul>\r\n<p>This allowed Hastings to reach new customers and put their best foot forward into the eCommerce industry, establishing a cohesive brand.<\/p>\r\n<\/div>\r\n<div class=\"col-sm-6 future-box\">\r\n<h3 class=\"text-red\">The Future<\/h3>\r\n<p>Working with StreamMarket has enabled Hastings to embrace the future of eCommerce innovations and expand their client base to new and emerging markets all over the globe. As they continue their work with StreamMarket, they expect a continuous increase in sales and conversion rates.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<h3 class=\"text-red\">Available Across all devices<\/h3>\r\n<div class=\"container\">\r\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" class=\"alignnone wp-image-639\" src=\"https:\/\/streammarket.co.uk\/wp-content\/uploads\/2020\/01\/hastings-devices-red.png\" alt=\"case study of Hastings Fabric Company\" width=\"1500\" height=\"755\" \/><\/figure>\r\n<\/div>\r\n<div class=\"container\">\r\n<div class=\"get-link\">\r\n<p><strong>We\u2019re always on hand to answer any burning questions you may have. <a href=\"\/get-in-touch\">Get in touch<\/a><\/strong><\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>\u201c We\u2019d be completely lost without StreamMarket. We\u2019ve got no experience working with websites or eCommerce, so their help has been invaluable\u201c Danny Cleaver &#8211; Founder &amp; Director at The Hastings Fabric Company About Based in St Leonards, UK, the Hastings Fabric Company is a one stop for [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5571,"parent":126,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-page.php","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case Study of Hastings Fabric Company | StreamMarket<\/title>\n<meta name=\"description\" content=\"Hastings did not have an online presence and they wanted to create their concept as the Hastings Fabric Company. We helped them make a tailored and user friendly website with expertise. 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