B2B & B2C Ecommerce
Website Development
Powerful, scalable and conversion-driven ecommerce websites built for retailers, wholesalers and multi-channel brands.
At StreamMarket, we design and develop ecommerce websites that are fast, reliable, intuitive and built to convert — whether you’re selling directly to consumers (B2C), to trade customers (B2B), or running a hybrid business that needs both.
With deep expertise across Magento, Shopify, WooCommerce and custom platforms, we create ecommerce experiences tailored to your buyers, your workflows and your industry. From sophisticated B2B portals with customer-specific pricing to high-performance B2C storefronts optimised for conversions — your website becomes a scalable engine for growth.
B2B vs B2C Ecommerce — And Why You Need a Partner Who Understands Both
B2B and B2C websites may use the same platform — but the buying behaviour, expectations and workflows are completely different.
B2C Buyers
Emotional, fast-moving, visually driven shoppers who expect:
- Personalisation
- Fast checkout
- Modern UI
- Seamless mobile experience
B2B Buyers
Logical, recurring, high-volume buyers who need:
- Quote & negotiation workflows
- Multi-user accounts
- Approval chains
- Tiered or contract pricing
- Bulk order tools & repeat ordering
- Scan QR/Barcode & place order
- Purchase orders & payment terms
A successful ecommerce partner must understand both — and know how to build experiences that serve each journey, sometimes even within the same website.
At StreamMarket, we specialise in creating B2B, B2C and hybrid ecommerce ecosystems that scale effortlessly across multiple customer segments.
B2B Ecommerce Website Development
Modern B2B buyers expect a self-service digital experience that’s as smooth as B2C — but with business-grade workflows and functionality.
We build advanced B2B ecommerce portals with:
Core B2B Capabilities
- Corporate & multi-user accounts
- Role-based permissions and approval hierarchies
- Customer-specific pricing, discounts & contract rates
- Tiered pricing and volume-based rules
- Custom catalogues per customer segment
- Request-for-Quote (RFQ) & negotiation workflows
- Purchase orders, credit limits & payment terms
- Quick ordering, bulk upload & repeat order tools
- Scan product Barcode/QR code and place order using any mobile device or barcode reader
- Saved lists & requisition templates
- B2B-friendly checkout experiences
Deep System Integrations
Seamless connectivity with:
- CRM systems (HubSpot, Salesforce, Zoho, others)
- Inventory & warehouse systems
- EPOS systems
- StreamMarket ERP
- External ERP systems (available through custom-scoped integrations)
Business Outcomes
- Reduced manual sales admin
- More repeat orders
- Stronger customer relationships
- Lower cost-to-serve
- Clearer insights into buyer behaviour
We make B2B ecommerce efficient, scalable and future-ready.
B2C Ecommerce Website Development
Your B2C website has one primary goal: convert visitors into customers.
We create modern B2C ecommerce experiences that are:
- Beautiful and brand-led
- Fast, secure and mobile-first
- Intuitive to browse and simple to checkout
- Built for SEO, speed and conversions
Core B2C Features
- Mobile-first, user-friendly UI
- Modern filtering, search & product discovery
- Integrated merchandising, up-sells & cross-sells
- Express or one-page checkout
- Digital wallets & BNPL (Apple Pay, Google Pay, Klarna etc.)
- Wishlist, loyalty & rewards
- Social proof & reviews
- AI-driven content and product recommendations
- Multi-currency, tax & shipping configuration
- Storefronts for regional or international markets
B2C Outcomes
- Higher conversion rates
- Increased AOV
- Improved retention
- Enhanced brand experience
Your B2C store becomes your strongest sales engine.
Hybrid B2B2C & D2C Ecommerce
Many modern businesses sell to:
- Retail customers (B2C)
- Trade customers (B2B)
- Dealers & distributors
- Sales reps or field teams
- Serve multiple customer groups from a single backend
- Display different catalogues, prices & promotions per segment
- Offer dealer login or distributor dashboards
- Sync pricing & order workflows via StreamMarket ERP or CRM
- Automate complex trade rules and regional variations
Perfect for mobility brands, wholesalers, manufacturers and retailers expanding into D2C.
Platforms & Technologies We Work With
- We build on:
- Magento Open Source & Adobe Commerce
- Shopify & Shopify Plus
- Sales reps or field teams
- Platform selection is based on:
- Catalogue complexity
- B2B requirements
- Integration needs
- Budget & timeline
- Scalability goals
Ecommerce Features We Deliver as Standard
Performance & SEO
Core Web Vitals optimisation SEO-friendly site architecture Schema & structured data Smart category/taxonomy planning
UX & Design
Wireframes & prototypes Mobile-first design approach Accessibility best practices Brand-consistent UI
Technical Foundation
Secure hosting & backup setups PCI-compliant checkout GDPR compliance GA4, GTM & event-based tracking
Integrations
CRM WMS / warehouse tools EPOS StreamMarket ERP External ERP integrations (custom-quoted) Payment providers Marketplaces (Amazon, eBay, OnBuy) Shipping & fulfilment tools
Our B2B & B2C Ecommerce Development Process
We follow a clear, structured process to ensure smooth delivery:
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Discovery & Roadmapping
Understanding your customers, workflows, system needs and operational goals.
-
UX / UI Design
Journey mapping for B2B and B2C buyers, prototypes, wireframes, visual design.
-
Technical Architecture
Choosing the right platform & mapping catalogue, pricing, integrations and logic.
-
Development & Implementation
Storefront build, backend logic, B2B tools, performance optimisation and integrations.
-
Data Migration
Products, categories, orders, customers, pricing and content.
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Testing & QA
Device testing, checkout flow checks, integration testing, security validation.
-
Launch & Continuous Optimisation
Post-launch support, improvements and CRO.
Industries We Serve
We tailor every integration to match your sector’s unique processes.
Mobility & Accessibility
VAT-exempt rules Large configurable catalogues Dealer portals Multi-store environments
Retail & Fashion
Fast product discovery Variant-focused catalogues High-conversion mobile checkout
Wholesale & Distribution
Contract pricing Bulk orders Trade accounts
Electronics & Home Goods
Technical catalogues Warranty or service workflows
Baby Products / Specialty Retail
SEO-driven structures Smooth filtering & taxonomy
Mini Case Examples
FAQ
Can I run both B2B and B2C from one website?
Which platform is best for B2B ecommerce?
Can you integrate my website with ERP/CRM/EPOS?
How long does a typical ecommerce project take?
Do you offer ongoing support?
Ready to Build a Powerful B2B or B2C
Ecommerce Website?
We’d love to help you build a smarter, more efficient business with CRM integration.
Choose your next step:
- Start a B2B/B2C Ecommerce Project
- Book an Ecommerce Roadmapping Call
- Request a Quote
Or get in touch directly